Blog

Since the day we sold our very first line of cable, we’ve valued strength, dependability, and service. We’ve delivered it with every product. We’ve promised it in every customer interaction. We’ve always known that people are relying on the durability and performance of our equipment to make sure that their tough jobs get done. It requires that we value strength, because our customers are putting their operation, and their lives, into our hands.

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M&W has a long history of keeping facilities and worksites actively moving throughout their daily operations with safety, dependability, and innovation. The design of our equipment has been consistently safe and dependable while it is also always evolving. We want every piece of equipment from M&W to better perform at each job while also better protecting the people who rely on us. Our tradition of performance and our history of innovation give our customers the certainty that their operations and their people are protected.

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At M&W, we are dedicated to innovation. But that innovation isn’t only rooted in our desire to be the biggest or the best. That’s only part of it. In our industry, innovation is how our customers know we can be trusted. It’s how we make processes safer and operations more reliable. Innovation is how we can promise our customers that the equipment they’re using is going to perform.

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If our equipment doesn't perform the way our customers need it to, operations will suffer and, more importantly, lives could be at risk. The equipment we manufacture and deliver to our customers demands that we do only the best work.

At M&W, we have a tradition of performance that we’ve established. It’s ultimately a reflection of trust that our customer have in us—trust that’s been earned over decades of investment into the safety, dependability and design of our lifting equipment.

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The lifting equipment that we design is engineered to solve problems. In other words, innovation and design at M&W are birthed out of necessity. If equipment can’t be trusted, that means that the operations who rely upon it are putting their team members in a vulnerable position every time they show up to work. At M&W, we understand that consistent performance is essential. We also understand that design isn’t about how a product looks, but rather about how it performs in the most high-pressure scenarios over a long period of time.

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At M&W, our manufacturing and engineering philosophy is built on one fundamental principle. It’s a foundation that may seem relatively common—until people realize exactly why it’s unique.

Our operation is based on this foundational and fundamental principle:

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M&W’s lifting equipment is manufactured to perform without compromise. The strength of our equipment allows our customers to build a lasting reputation. As the midwest's premier manufacturer of lifting equipment, M&W is setting industry standards for performance and innovation. Our strength-tested, American-manufactured lifting equipment keeps operations moving forward efficiently and safely, protecting what matters most: people.

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At M&W, we believe that trust takes time and effort to earn. We also know that it takes just seconds to lose. A mistake in manufacturing or an oversight in safety protocols can easily be the difference between life and death.

And that is why M&W has uncompromised standards for safety and dependability with all of our lifting equipment.

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At M&W, we have a standard for our processes, our production, and our people. It’s what sets us apart and keeps us moving forward. It’s a standard of dependability, strength, and performance with our lifting equipment.

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